Why 16mm Film Is Making a Comeback
The Timeless Medium That Sets Your Brand Apart
In today’s oversaturated digital landscape, it’s harder than ever to make your brand stand out. While most content feels hyper-polished and artificial, there’s a growing demand for something that feels more authentic, artistic, and human. Enter: 16mm film.
Once a standard in filmmaking, 16mm is now the choice of those who want to create something timeless. It brings a unique aesthetic, emotional resonance, and handcrafted quality that digital simply can’t match.
At Monolith, we’ve noticed more clients asking for 16mm projects because they want their brand stories to feel different, stand out visually, and leave a lasting impact. Here’s why 16mm is making a major comeback — and how it can elevate your brand’s video content.
The Look and Feel of 16mm Film: Why It Resonates
The first thing you notice about 16mm film is its distinct texture. Unlike the crystal-clear perfection of digital video, 16mm offers a soft, grainy, and tactile look that feels organic and real.
It’s not about chasing perfection. It’s about embracing the imperfections that make your story feel more human and relatable.
In a world where everything looks the same, 16mm film grabs attention. It feels raw, emotional, and timeless — qualities that are hard to come by in digital content.
Why it works:
✅ Grain and texture evoke nostalgia
✅ Soft, natural visuals feel timeless
✅ Authentic, handcrafted aesthetic
✅ Emotional resonance that digital lacks
This is why major brands, artists, and filmmakers are turning to 16mm to create content that stands out.
Why Clients Are Asking for 16mm Film
We’ve seen a growing demand for 16mm film projects from clients in a variety of industries. They want their videos to have depth and artistry, something that feels unique and genuine.
The shift to 16mm is more than a trend — it’s a response to digital fatigue. Brands are realizing that audiences are more likely to connect with something that feels real, rather than content that looks like everything else on their feed.
Where we’re seeing demand:
Brand commercials: To stand out in competitive markets
Music videos: For a raw, artistic feel
Corporate documentaries: To humanize stories and build trust
Weddings and personal projects: To create timeless, cinematic memories
The Craft of Shooting on 16mm: A True Art Form
Unlike digital, shooting on film requires precision and expertise. There’s no instant playback — every shot must be intentional. At Monolith, we take pride in the craft of shooting on film, knowing that the end result will feel timeless and unique.
Our experience shooting with 16mm cameras allows us to handle everything in-house, from pre-production to post. We don’t cut corners, and we don’t outsource — every frame touches our hands.
Here’s what makes shooting on film different:
16mm FilmDigital VideoRequires careful planningMore forgiving and flexibleOffers natural grain and textureGrain is added artificially in postLimited takes — every shot mattersUnlimited takes with instant playbackPhysical film developmentInstant digital files
By choosing 16mm, you’re choosing a thoughtful, handcrafted approach that ensures every frame has meaning.
16mm Film for Every Face of Monolith’s Work
At Monolith, we use 16mm film across all three of our faces of work, because timeless storytelling transcends industries:
The Beacon — Branding & Commercial Work
For brands looking to stand out in competitive markets, 16mm film adds a layer of authenticity and nostalgia that connects with audiences on a deeper level.
Whether it’s a brand story or product launch, film brings an emotional weight that’s hard to achieve with digital.
The Framework — Corporate & Educational Videos
Corporate content doesn’t have to be stale or sterile. Using 16mm film can make your documentary-style interviews or internal storytelling feel more personal and genuine.
It’s a way to humanize your brand and build trust with your audience.
The Horizon — Music, Sports, & Weddings
In music videos, weddings, and sports content, 16mm film creates artistic, cinematic moments that stand the test of time.
It’s perfect for musicians looking for raw, creative visuals, or couples who want their wedding film to feel like a timeless movie.
The Value of 16mm Film: Why It’s Worth the Investment
Yes, shooting on film is more costly than digital, but it’s an investment in craftsmanship and storytelling.
Brands and artists who choose 16mm aren’t just creating content — they’re creating lasting art that will stand out for years to come.
When you invest in 16mm film, you’re choosing:
✅ Authenticity over trends
✅ Timelessness over temporary hype
✅ Artistry over convenience
Your brand’s story deserves to be told in a way that lasts.
Why 16mm Is Here to Stay
As the demand for authentic, emotional content grows, 16mm film will continue to be a powerful tool for brands and creators looking to stand out.
At Monolith, we believe in creating work that stands the test of time. That’s why we’re passionate about using 16mm film to help our clients create timeless, impactful content.
Contact Us to Learn More
Want to make your next project truly timeless? Let’s make something unforgettable together with 16mm film.